Tips to Help You Advertise a Pressure Washing Business
The marketing aspect of the pressure washing company or any company for that matter ought to be the most important part of your company. You can have the most expensive equipments and know precisely how to do the job, but with no clients your company will fail. The marketing aspect of several tiny companies is often placed last on the priority listing. At the beginning phases of the pressure washing company just as much time and effort needs to be put into advertising as doing the tasks. Later, as you build a client base less emphasis can be put on advertising, but the first year in business is where advertising your company is crucial. Listed below are the top ways you can use to advertise your pressure washing business.
Make sure that your clients become repeat clients
It's easier to make the sale the second time around because you've built trust and credibility into your customers mind. If you do quality work, they will most likely need your services again in the not too distant future. Document the customer's name on a spreadsheet and make follow-up calls every month or two. Even if they don't need the work right then, many times you may land a job since they'll recommend your company for their own next door neighbor or another person they know. Just by calling you are establishing a connection, and people are going to keep you in mind when someone they know needs work done. Also be certain that you leave them your business card another way they'll remember your company information.
The internet is quickly replacing the phone book as a medium to advertise in. Be certain that you receive your site or business data in internet directories. It is important to get a site for your company to give you an edge when marketing on the internet, and it is a credibility factor to your prospective customers. Check out this link to learn more about pressure washing.
Use flyers in strategically placed areas
Rather than scattering your flyers around the parking lot, consider setting them in the waiting rooms or in little business waiting rooms. Post them on church bulletins so many distinct people are going to realize your flyer rather than one individual. Additionally, it is a great idea to visit your neighborhood real estate offices and hand the agents your flyers. Check out http://www.ehow.com/how_172482_pressure-washer.html for more info about pressure washing.
Calling and faxing
Call a listing of apartment complexes in your town and fax the property supervisors your company info. Usually if they desire bidding for pressure washing they'll tell you or call you in the future.
Network with the local contractors and property managers
Spend some time getting to understand property managers and contractors locally. There's solid possibility of repeat business if you Find the right folks to work with. Click here if you need a reliable pressure washing services.